8+ hour, 25+ min ago   (369+ words) What is it about technology, the more we use it, the more we rely on it, and the less we think for ourselves. Our work starts to look the same as everyone else’s. And all of a sudden we’re in…...

3+ day, 10+ hour ago   (205+ words) Campaign Brief One of Australia’s longest-running ad platforms is still finding new life 21 years later, with its most recent campaign ‘The Happiness List‘ created by Droga5 ANZ, pulling in 37 million views this year. The Brand Hunch podcast’s latest episode features Nathan…...

3+ day, 10+ hour ago   (595+ words) Give us the elevator pitch – who are you and what do you do? Poison Gas Co is an evil corporation parading as a creative agency. We’re in the business of giving people the feels. Happy, sad, horny, hungry… we deal…...

5+ day, 12+ hour ago   (197+ words) Campaign Brief There were several agencies in Australia that put in strong creative performances over the last 12 months. Over the next few days, Campaign Brief showcases the work of those that made The Work 2026 Australian Hot List… Notable work from…...

1+ week, 3+ day ago   (594+ words) AI just handed everyone a production company. You can write a script, generate the visuals, direct a scene, score it, edit it and have the whole thing online before lunch. Incredible. There’s just one problem. Most of it isn’t very…...

6+ day, 11+ hour ago   (691+ words) 1. Give us the elevator pitch – who are you and what do you do? We build brands and businesses for the omnichannel world. As our name suggests, we craft and connect the plots that shape how brands are felt and seen....

2+ week, 6+ day ago   (504+ words) 1. Give us the elevator pitch – who are you and what do you do? We are a direct to source, trans-Tasman creative company that points disarmingly senior talent at your business problems. At ABEL we’re in it for the long haul…...

2+ week, 5+ day ago   (331+ words) Donut King puts ‘Buddy’ centre stage in AI created All Buns Glazing campaign via Thinkerbell Campaign Brief Donut King, with Thinkerbell, have dialled up the fun, revitalising the Donut King brand with a new platform starring the iconic Donut Buddy....

3+ week, 4+ day ago   (264+ words) Together with Quantum Market Research, also part of Omnicom Intelligence, the businesses bring more than 65 specialists across government, social, commercial and consumer research, creating one of the region’s most comprehensive research and consumer intelligence capabilities. The Omnicom Intelligence capability is…...

3+ week, 5+ day ago   (307+ words) Founded by creative and production duo Marcus Tesoriero and Kent Boswell, AiCandy brings together a global roster of AI film directors and experienced filmmakers, producers and AI specialists. The company was established to explore how generative AI can expand traditional…...