7+ hour, 59+ min ago   (610+ words) Give us the elevator pitch – who are you and what do you do? Well, if it was a quick elevator ride, I’d blurt out that Supermassive is currently Spikes Asia’s #1 Australian Independent Agency of the Year, both B&T and…...

7+ hour, 56+ min ago   (137+ words) Campaign Brief 35 production companies from Asia-Pacific had 5 or more Acceptances in THE WORK 2026. This year there were 4,230 entries overall (slightly down from 4,349 from last year, but up from 4,189 entries in 2024), with the most entries coming from Australia (947), Thailand (815), India (739), Philippines…...

9+ hour, 21+ min ago   (373+ words) Mahony joins after more than eight years at Havas Host, where she held a range of roles, most recently Head of Client Experience, leading client relationships and teams across some of the agency’s largest accounts. In the newly created role,…...

3+ day, 8+ hour ago   (223+ words) How to Unpack a Brief Like a Pro will be led by AWARD School Victoria Heads Rachel Blacklaws (R/GA) and Stephanie Gwee (TBWA\Melbourne), with Gurney and Sibley joining as special guests. The live, one-hour virtual session is for…...

3+ day, 9+ hour ago   (595+ words) Give us the elevator pitch – who are you and what do you do? Poison Gas Co is an evil corporation parading as a creative agency. We’re in the business of giving people the feels. Happy, sad, horny, hungry… we deal…...

6+ day, 6+ hour ago   (450+ words) campaignbrief.com New research from creative effectiveness company Cubery reveals the country’s most enduring advertising taglines – those that continue to occupy a prominent place in Australians’ memories, decades after their introduction. The findings highlight the role taglines play as one…...

6+ day, 8+ hour ago   (446+ words) Says Tara McKenty, Chief Creative Officer, AKQA AU/NZ: “LIA is the first festival to invest in creative talent. 130 young creatives in a room together, staying together, seeing some of the best creative minds speaking. It’s almost like a mini…...

1+ week, 1+ hour ago   (238+ words) The dancing banana in Instacart’s Benson Boone/Ben Stiller Super Bowl spot was a Melbourne singer-songwriter. Elle Graham, or Woodes to her listeners, manages Squeak E. Clean’s Los Angeles studio, and Spike Jonze cast her in the spot mid-production. She…...

1+ week, 9+ hour ago   (777+ words) 1. Give us the elevator pitch – who are you and what do you do? Jacko Jacko & Jacko is the team you need when you don’t need the full team. After years in networks and indies, we noticed that bringing business, strategy…...

1+ week, 9+ hour ago   (399+ words) Based on a survey of 11,000 adults across 25 markets, the report explores how gaming has evolved to become a space where people build friendships, express identity, develop skills, manage wellbeing, engage with social issues, and participate in culture. The global study…...